Poetic Jewellery

Step into a world where ancient tales come alive through meticulously crafted pieces, each telling its own captivating story. A haven where the allure of Persian mythology and the artistry of high-end jewelry unite to create a transcendent experience.

Inspired by the epic tales of Shahnameh, the Book of Kings, our jewelry brings to life the heroic sagas and legendary figures that have enchanted hearts for centuries.

Motif Ⅰ: The Pursuit of Beauty

Introducing “The Pursuit of Beauty” a collection captivating fusion of inspiration drawn from the mythical tales of Rudabah from the Shahnameh and Aino from the Kalevala.

the collection draws inspiration from the enchanting tale of Aino, a heroine from Finnish folklore. The jewelry reflects the resilience and ethereal beauty of Aino, who metamorphosed into a creature of the lake in order to avoid the dreadful fate of getting married to a man she did not love.

The pieces within the collection also embodies the elegance and grace of Rudabah, a captivating Persian princess whose beauty mesmerized all who beheld her.

In an era governed by familial expectations for arranged marriages, she resiliently stood by her decision to marry the man she loved, letting her long hair described as “links of musk entwined one with another” fall down for her Hero to climb his way to her.


The Pursuit of Beauty  invites you to embark on your own mythical journey, wearing pieces that evoke the power, strength, and timeless beauty of these legendary characters. Each jewel is meticulously crafted, merging traditional craftsmanship with contemporary elegance, making it a perfect embodiment of the captivating tales that inspired its creation.

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